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Type and Typography, by Phil Baines, Andrew Haslam
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• Includes 2 extensive timecharts, one on type designers, one on the evolution of writing and printing—reference at a glance
• Newly revised and expanded
• Hundreds of remarkable photographs
and illustrations
From the history of language and writing systems, to the development of letterforms and movable type, to the evolution of today’s digital systems, Type and Typography offers an overview of the typefaces available today and a practical guide to using type as a meaningful element of design in all mediums. Newly expanded with fifty additional pages of text and eighty-five new illustrations, this second edition reflects the exciting developments in typography since the first edition was published in 2002.
- Sales Rank: #1070096 in Books
- Brand: Brand: Watson-Guptill
- Published on: 2005-10-01
- Released on: 2005-10-01
- Original language: English
- Number of items: 1
- Dimensions: 11.00" h x .73" w x 8.50" l, 2.25 pounds
- Binding: Paperback
- 240 pages
- Used Book in Good Condition
About the Author
Phil Baines is a freelance designer and a Senior Lecturer in Graphic Design at Central Saint Martins College of Art & Design, London. Phil Baines lives in London.
Andrew Haslam runs his own design studio and is the leader of the MA Communication Design course at Central Saint Martins College of Art & Design, London. Andrew Haslam lives in London.
Most helpful customer reviews
4 of 4 people found the following review helpful.
From Early History to Designing for the Web
By John Matlock
Type is the way we convey written information. Down through the centuries type faces have been developed to not only convey the raw information, but to do so in attractive and pleasing ways. Type faces continue to be developed for all kinds of uses that the designers of years ago couldn't have imagined: the dot matrix print outs of a cash register, the type face you are seeing right now as you read this on a computer screen.
This book presents an overview of type and typography fron the earliest greek alphabets (showing how the letters were derived) to modern times. It is not a textbook on how to design type, but more of an idea book illustrating what a lot of people have done in a wide variety of situations. It would be a very helpful read to anyone designing a book, print ads, or web pages.
19 of 19 people found the following review helpful.
Visual Collection of Typography.
By B. MOOGK
This is really one firm's style book and their personal encyclopedia of typographical knowledge. The advice on style is quirky. The guide to accessing hidden glyphs on your keboard is full of errors. The mark-up guide is not in agreement with the standard Chicago method. Their collection of objects and typographic samples are of great historical interest and the illustrations will illuminate many typographical points.
0 of 1 people found the following review helpful.
I love this book.
By Sadie Ballif
I bought this to replace my old copy. I loved the first edition I had, and love this one even more.
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